News

Phil Day

Icons for decoration purposes

Fractional head of marketing services | Freelance/Consultant 

Phil Day is a marketing leader with over 15 years of experience delivering commercial success across live entertainment, music, and the arts.

He began his career in the UK music industry, holding digital and marketing roles at labels including Ministry of Sound, Domino Recording Co, Warner, and Universal. Phil later joined the Really Useful Group (now LW Entertainment) as Director of Sales and Marketing, where he led global marketing strategy for Andrew Lloyd Webber productions and spearheaded the company’s international audience development initiatives.

Since relocating to Australia in 2021, Phil has continued shaping the live entertainment landscape through roles at Live Nation, Secret Sounds Group, and Disney Theatrical Group Australia, with a focus on festivals and theatrical experiences.

Now working as a consultant and fractional head of marketing, Phil advises producers, venues, theatre companies, and agencies on audience-first marketing strategy, combining creative thinking with data-driven insight. His global perspective and collaborative approach make him a trusted voice in navigating the evolving landscape of arts and entertainment marketing.