Michele Alexander

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Michele is the Director of Business Data at AudienceView and has over 30 years of experience working for some of the largest Arts and Entertainment companies across the globe. She is passionate about building innovative data solutions that identify opportunities and achieve business objectives.

Her career began in finance, but she soon found herself in box office, where she was catapulted from manual plans to computerisation. This was where she thrived and moved into report writing and eventually database design and all things data.

In her role at AudienceView she manages a team of Data Engineers, Data Scientists and a Business Analyst, transforming multiple ticketing systems data, as well as financial and CRM systems that service all areas of the business.