Rhiannon is passionate about the detail behind the magic. She combines commercial strategy, data-led audience insights and operational expertise to turn standout live events into unforgettable live experiences. As a people-first leader, she develops high-performing teams equipped to thrive in the fast pace of touring and deliver for artists and fans.
Before Live Nation, Rhiannon was Head of Ticketing and International Attendance Growth at Cricket Australia and Ticketing Manager at the AFL, building deep experience across major events, premium hospitality and large-scale fan operations.